Posts filed under ‘Emerging Issues’
How a New Design Revolution will Change Supply Chain Management
Stories about Henry Ford’s genius with manufacturing abound, though it’s rarely clear which ones are actually true. One of my favorites is his insisting that parts manufacturers deliver their products to his plants in wooden crates of his design, which he then dismantled and used as floorboards in his cars.
Supply chain management has grown in sophistication and importance since Ford’s time. The quality movement, just-in-time manufacturing, corporate responsibility initiatives, enterprise-wide information systems, environmental impact analyses like life-cycle assessments, and growth in transparency and public access to information have all brought about major changes in supply change management. Now a new design revolution is about to create an even bigger change in supply chain thinking. The change will come both from new materials and products and from new manufacturing technologies.
Radical new materials and products (such as the ones we feature in the dMASS Insights newsletter) will themselves disrupt traditional supply chain relationships. For example, there are composite materials that exhibit behaviors with the potential to replace mechanical appliances, tools, and other machinery – even entire factories. There are materials that can be used to generate electricity by movement, temperature differences and solar energy conversion. Others have the ability to interfere with the growth of harmful bacteria, actively transfer heat or emit light with minimal energy subsidy. The cumulative effect of new materials and products will be shorter and simpler supply chains.
New manufacturing technologies will be at least as disruptive as the products themselves. Nano-scale manufacturing technologies such as Additive Layer Manufacturing (including 3D printing) and bio-manufacturing (the growing of products) stem from recent advances in the scientific understanding of how nature organizes itself at the most fundamental levels of matter and energy. Similarly, biomanufacturing stems from new discoveries in the fields of genetics and micro-organisms. The common thread among each of these technologies is a growing knowledge of nature’s tendency to self-organize, and an ability to leverage this knowledge.
Three-dimensional (3D)printing, in particular, has the potential to drastically cut resource demands, costs and dependence on resource-intensive supply chains, as well as pollution and waste. Advanced computer-aided design (CAD) systems bring design down to the level of individual molecules. The entire downstream supply chain for a 3D-printed product can be a set of printer cartridges containing different chemical elements. When laid down in precise proportions, the atoms arrange themselves into material structures with the desired characteristics. Printing can often be done in small shops, portable facilities, or even in the home. There is little or no need for high-temperature smelting in parts manufacturing, high-speed grinding or stamping that produces manufacturing scrap, or glues, adhesives, staples, rivets and other parts to hold separate pieces together.
Henry Ford’s tactic saved resources a century ago by creatively taking advantage of existing supply chain resources and harvesting value from waste. Nano- and bio-technologies will radically transform supply chain management in a new way. Business success will increasingly require understanding these technologies and taking advantage of the changes they will bring about.
What are your thoughts? Have you begun to experience supply chain changes due to commodity prices or supply problems, or due to the availability of new materials, products, or technologies?
Howard Brown is a noted entrepreneur and the founder of dMASS.net, an organization focused on helping businesses improve resource performance. For more than 20 years, he was CEO of the consultancy RPM Systems, Inc. (Resource Planning and Management), where he worked with companies such as International Paper, Mobil, BP, Duracell, Avery- Dennison, Whirlpool, SaraLee, and Wrigley, earning a worldwide reputation for developing practical strategies that merge environmental and business goals. To learn more about dMass, visit: http://www.dmass.net/wordpress/
Meet the NAEM Board of Directors: What are the EHS and sustainability trends to watch in 2012?
As part of NAEM’s 2012 Member Appreciation Week celebration, we sat down with members of the NAEM Board of Directors to talk about the EHS and sustainability trends to watch in 2012. Featuring Michael Miller of Dean Foods; David Newman; Mark Hause of DuPont; and Verne Shortel of NRG Energy.
Meet the NAEM Board of Directors: What are some of the lessons you learned in 2011?
In honor of this week’s 2012 Member Appreciation Week celebration, we sat down with members of the NAEM Board of Directors to talk about trends in EHS and sustainability management. Featuring Deb Hammond of Abbott Laboratories; Stephen Evanoff of Danaher Corp.; Bruce Karas of The Coca-Cola Co.; and Minda Sarmiento of Shaw Environmental Inc.
Past Presidents Series: Has Science Lost its Power of Persuasion?
I am not a curmudgeon, but since Andy Rooney is no longer with us to continue his long-time “60 Minutes” tradition, I thought I would take a crack at being one…
During the 32 years I’ve worked in the EHS/Sustainability field, I’ve noticed that many EHS professionals inherently want to do “the right thing,” and are much more comfortable than most people using science as a means to help decide what is right. Traditionally, one of our profession’s biggest challenges has been convincing senior management that what is scientifically the “the right thing” to do can also be good for the business. And using a scientific rationale has typically been more appealing to the public as well. Customers and end users are more likely to rally around an idea based on good science rather than one motivated by political ideals, and I think trust has much to do with this.
Have you noticed, though, that recently there seems to be a growing tendency to defer to the short and simple solution regardless of what may be scientifically correct?
One example of this that you might have encountered is the use of recycled paper. Everyone agrees that using recycled paper is good for the environment because it keeps paper out of the landfill and reduces carbon emissions. So, the simple solution has been to use as much recycled paper as possible in every type of paper. But what if good science (Life Cycle Assessment) tells you that it is not that simple and finds that it actually depends on which type of paper you are reusing it in?
Using recycled paper in magazines can require significant processing to remove the inks before it is bright enough for use, while using recycled paper in cardboard boxes would require less de-inking with their lower brightness requirements. This extra processing usually involves fossil fuel-based electricity along with higher CO2 emissions. Most of the energy used to make virgin magazine paper, on the other hand, comes from renewable energy. Although it requires more energy to make than recycled paper, virgin paper may wind up having lower carbon emissions (thanks to the use of renewables).
So, which is better to use: recycled paper or virgin paper? The answer is, “It depends.” Unfortunately, many people don’t like that answer or want to spend the time to understand the issue more clearly. I find one of the biggest challenges in our profession is being able to communicate that complex, scientific “right thing to do” in simple terms that are persuasive. I am sure you all have similar stories on digging too deep into the weeds.
What have been your successes in communicating complex solutions in simple terms?
Craig Liska is Vice President of Sustainability for Verso Paper Corp., where he is responsible for integrating Verso’s sustainability philosophy of balancing environmental, social and economic values into decisions affecting all aspects of the business. This involves decisions from wood/fiber procurement and manufacturing to product development and final disposition of products. Prior to joining Verso, Mr. Liska worked for Motorola, where he was Corporate Director for International EHS and had a history of increased EHS responsibilities both at the manufacturing plant and corporate management level. He also has experience at the U.S. Environmental Protection Agency, and Illinois Environmental Protection Agency, holding various positions of increasing responsibility. He was the President of NAEM in 2005.
Can engaged employees transform the U.S. economy?
Now that the world population has surpassed the seven billion marker, the “sustainability” word is getting lots of play once again. The call-to-action bugles are again warning us of a pending global catastrophe. What could suddenly create “worldwide peace, global well-being and extraordinary advancement in human development?”
In a new book, “The Coming Jobs War,” author Jim Clifton says a solution is the appearance of a whopping 1.8 billion “good” jobs. These are jobs that provide at least 30 hours of work per week and a steady pay check. Clifton believes that the country that can best achieve job growth coupled with GDP growth will be the dominant world force.
Can the United States be this global force?
Clifton believes the explosion of entrepreneurship that GDP growth requires won’t happen here until the country doubles its number of “engaged” employees: those who are using their talents every day, yielding great results, emotionally committed and are working consistently with high energy and enthusiasm.
This number currently stands at 28 percent nationally. Going from 30 million to 60 million engaged workers will “change the face of America more than any leadership institution, trillions of stimulus dollars, or any law or policy imaginable,” Clifton argues.
But as long as “one in five U.S. managers are “dangerously lousy,” these “high-energy workplaces” will elude us, Clifton says. “Fire all lousy managers today” is an imperative, he argues, because nothing fixes bad managers: not coaching, competency training, incentives or warnings. In his experience “bad managers never get better.”
What’s your reaction to his analysis? Clearly there is an opportunity for each of us is to contribute to the creation of these attractive “high energy workplaces” where we willingly give our best every day. We just can’t just afford to be a passive observer on this one.


