Posts filed under ‘Conservation’
Extended Producer Responsibility: Recycling for the 21st Century
Dania Nasser
In April, Dania Nasser, a graduate student at Yale University and a member of NAEM’s Emerging Leaders group, sat down to speak with Michael Washburn, Director of Sustainability at Nestlé Waters North America, about why the company is supporting an innovative approach to recycling called extended producer responsibility (EPR).
DN: Michael, what exactly is EPR?
MW: Common in Europe and Canada, EPR requires industries, such as the beverage industry, to pay for the collection and recycling of their products once they reach the end of life. We hope to bring the financial responsibility of recycling back to the industry, while collaborating with municipalities to increase access to curbside recycling and recycling away from home.
In 2010, Nestlé Waters North America (NWNA) supported the launch of an EPR program in the Canadian province of Manitoba, featuring four key elements: curbside recycling, public spaces recycling, commercial/institutional recycling and a public education plan. Results thus far have been encouraging, and will provide key learnings for EPR in the U.S.
DN: Why does NWNA support EPR?
MW: At Nestlé Waters, we seek to capture and reuse every Polyethylene terephthalate (PET) beverage container, so we put ourselves on the front lines of advancing recycling, whether it is in the lab, the field or at the policy level. While PET containers for bottled water make up less than 1 percent of all U.S. municipal solid waste, much work remains to ensure these, and all valuable recyclable materials, stay out of landfills.
It’s really in our best business interest as well: EPR serves as a risk-reduction strategy around our materials. Volatile commodity prices are an issue for us, and the ability recoup materials can help stabilize our costs.
To evaluate how to get our bottles back for creation of recycled PED (rPET) bottles, we examined a variety of recycling programs and found we’d need a multi-pronged approach that includes institutional and commercial recycling, as well as curbside and away-from-home. We see EPR as the only way you can do it, by folding fees into a broad variety of packaging, isolating them – importantly, outside of government – and then using funds derived from those fees to meet recycling goals that are set by state government.
Speaking of recycling goals, we hope that EPR will help to double U.S. recycling rates for all PET plastic bottles to 60 percent by 2018, a Corporate Citizenship goal we set in 2008.
DN: Some states have redemption incentives for in place for people. Did you examine this approach as well?
MW: We don’t want to dismantle bottle bills, but we do want to out-perform them, and so we are focusing our current efforts on non-bottle bill states. But there are other challenges to consider. Among other issues, bottle bills reinforce the notion that plastic bottles and beverage containers are the problem, when, in fact, these are only part of a broader societal problem in which too much valuable packaging material is going to landfills.
We want to have a deliberate, fact-rich dialogue on what EPR is and how it works, so we are working to launch EPR in states that don’t have a bottle bill, but have good recycling infrastructure and support in place, like Minnesota and Maryland. This will mean we can collaborate around EPR as a new model, without having to delve too far into the relative wisdom or merits of bottle bills.
In addition, we want to engage the kinds of stakeholders who traditionally support bottle deposits so they can come with us on this journey and understand that we can get higher rates of recovery with a different tool, and – from an environmental and efficiency standpoint – can ultimately out-perform bottle bills.
DN: What kinds of industry players and other stakeholders are you working with in support of EPR?
MW: We’re working with a really broad range of stakeholder groups, including consumer product companies, beverage companies, various trade associations, commodity groups, private haulers, municipalities, state legislatures, environmental NGOs, grocery retailers, other retailers, the forest product industry and more.
I’ll share one example of a stakeholder group. Recycling Reinvented is a 501(c)(3) nonprofit organization committed to advancing recycling rates of waste packaging and printed material in the U.S. through an EPR model that would require brand owners to develop and fund effective recycling programs. We are directly supporting Recycling Reinvented’s efforts, both through funding and our CEO Kim Jeffery’s leadership as a member of the organization’s board.
In addition, many people are aware of a dialogue process facilitated by a group called Future 500 that has brought together 30 organizations to talk about the best attributes of an EPR program that could work in states in the U.S and how to craft a legislative package and a strategy to successfully pass that package. We’re going to try and move legislation in 2013.
DN: Obviously, you’re hoping for the legislation to be successful. What’s its best selling point from a societal and government perspective?
MW: This is really the most rational approach to what is a challenging dynamic around the disposal of valuable materials in this country. Taxpayers should be uncomfortable with contributing to a system that brings only a 30 percent recycling rate for plastic bottles. So this is deeper than our own interests in the issue. We’re going to see a louder drumbeat growing over time from the standpoint of commodity associations that want this material back, municipal governments who are fiscally burdened by the current system and stakeholder groups that think that companies should shoulder this responsibility. I think that’s where our broader culture is headed—more and more, companies are expected to take responsibility for their products, from the sourcing of ingredients to disposal of packaging.
Dania Nasser is completing a Masters in Environmental Management at Yale University. She is Director of Environmental Affairs at a New York law firm specializing in environmental and construction law and a member of the Board of the Manhattan Chamber of Commerce Green Finance Committee. Ms. Nasser has an undergraduate degree in environmental engineering and a law degree.
Happy Earth Day 2012
Rock Creek Park cleanup 2012
This past weekend I started my Earth Day celebrations with a Cub Scout-sponsored cleanup of one of the DC area’s greatest natural treasures – Rock Creek Park. And according to my fifth-grade son, he and I have been participating in annual park clean-ups since he entered elementary school.
What is special in this seemingly ordinary experience is that to him, Earth Day is a normal, annual ritual. While he was running to join the others rock-hopping across the narrow bend in the creek, I overheard him say, “My mom works to take care of the environment all year round. Earth Day is a big deal around our house and we’ve got a lot of activities planned.” Those words were uttered with both nonchalance and pride. What a difference a generation makes.
Earth Day is every day at NAEM. Each of us believes that in fulfilling the association’s mission of empowering corporate EHS managers with knowledge and practical insight, we are making a difference in helping the planet. The staff at NAEM is joined together by a shared values orientation, and we are proud to support a community of professionals who work hard to meet the ethical obligations for compliance, reduce their company’s environmental footprint and help to make workplaces safer and healthier for their fellow employees.
But even though we have chosen to work at place that reflects our personal beliefs, the weeks around April 22 are especially fun for our staff. Last year we created some wonderful videos from our Green TIPS Guide. This year we’d like to share with you some of the ways our personal practices reflect the work we do at our jobs. Whether it’s our passion for the outdoors, rehabbing an older home or riding a bike to work, I hope you will enjoy the NAEM facebook page and we welcome your pictures and stories of Earth Day celebrations.
As I was walking back from my morning of playing in the river beds, walking on logs across the creek and following my son holding a full bag of garbage, this thought came to my mind:
We pay attention to what we value…. We value what has meaning to us... That meaning comes from our heart, our community, and our experiences.
I hope that you will get to celebrate Earth Day in your way, and I encourage you to commit yourself to taking action every day.
What is the value of water?
David Crisman
This week NAEM’s Upper Midwest Local Networking Group met to discuss regional water management challenges and to explore best practices from around the world. We caught up with speaker David Crisman, Principal of EHS Management Associate LLC, to learn about his research on water management approaches in Australia.
GT: Why did you begin research water management approaches in Australia?
DC: In the case of Australia, what has been the most fascinating to me is the Murray-Darling River Basin. It’s 14 percent of the country area-wide, six percent of the water that falls on Australia falls in the basin. It’s something like half of all the agriculture comes from the basin. Just to give you an idea, 44 percent of the water consumed in Australia goes to agriculture, so you’ve got fairly substantial land area, not so big of an input (because the only input is rain) and a huge water take. And now even in a good year less than half of the water makes it to the ocean. So it’s like our Colorado River.
In Australia, the individual states control resources, so the federal government said, “Wait a second. We’ve got three major states drawing water and as the federal government, we need to say what is the environmental water needed just so it makes it to the ocean so we have aquatic habitat, we have tourism, we have those benefits that we don’t normally think about, rather than throwing it on a rice field.
I thought this was a really good example to look at because as industry people, we don’t think of water coming in; our requirements are always on the water going out. And in the industry, I used to work in (specialty chemicals), water quality was important. If you start taking too much water out of this area, you start having saline problems, you start having acidification problems. Even if I had a plant in this area, you could be saying, “Is it drinkable?” but also, “Is it even useful in a manufacturing setting?” We don’t think of the upstream side. We think of the wastewater side.
So I was really trying to get into that particular issue by taking a look at Murray Darling. I think the cutting-edge thought was what they came up with, which was to create a water market. They said, “The Basin has a finite amount of water and we’ve got to balance this whole water usage and it doesn’t matter if you’re taking it from a well or you’re taking it directly from the river, we’ve got to figure out that balance. It’s a commodity, there’s going to be years it’s in surplus, years that it’s deficient, so how do we, as Australia, buy water to lower the allocation within the Basin so there’s enough water for fish, for flow and all those other things?”
It’s a good technical problem.
GT: What are some of the guidelines of the water market Australia established?
DC: There’s permanent trades that going on – I can actually sell you my rights as a property owner—and there are allocation trades—I can sell you my annual take because it’s low this year. So if the tomato farmer decides it’s more worth his while to sell his allocation this year, he can give it to the guy who owns the vineyard. So what is the value of water? There are also regulations in place to ensure that the way you use the water on your land doesn’t impact others. So the legal framework is critical, too.
GT: How can those lessons be applied to water management in the Upper Midwest region?
DC: Everything has a yin and a yang. So the fact that we have constant supply is really great. We may never think about water coming into a facility, but when we turn the tap, we will have water. The negative is ‘Have I really been thinking of the cost?’ And will that price for water increase? And will it become a variable cost for me? Meaning that one year I will pay x, but two years later it may be 5x or something more. For businesses, it’s probably easier to plan on price than to deal with a disruption. So that’s probably an overall positive.
The next thing is quality. If I can get to a consistent quality grade it’s going to mean less disruption, less upset for my manufacturing process. But that again boils down to price. And then you start to see intangible benefits and impacts. People can’t come to work because their neighborhood is on fire. If you can have consistent supply, you can perhaps deal with drought situations. And of course there are lifestyle impacts in Australia because if you look up Australian water restrictions online you’ll see pages of instructions of when you can water your lawn, do your laundry. That’s at a more personal level but it could reach industry as well.
GT: How close do you think we are to seeing some of the approaches being used in Australia to be applied to the U.S.?
DC: It’s hard to say because it sometimes seems like if we want to focus on an issue, we need to have a crisis. Last year we were dealing with too much water. I think the question of quantity has to be driven by a drought. And certainly the Texas situation if it continues may end up pushing a lot of buttons because those Great Lakes look awfully tempting.
David Crisman is the Principal at EHS Management Associate. As the former EHS Director for a global, specialty chemical company, he is well-aware of the challenges facing today’s EHS managers. He continues to study trends to deal with water supply and quality issues throughout the world.
To learn more about NAEM’s Upper Midwest Local Networking Group, please visit http://www.naem.org/?LNG_Upper_Midwest
How a New Design Revolution will Change Supply Chain Management
Howard Brown
Stories about Henry Ford’s genius with manufacturing abound, though it’s rarely clear which ones are actually true. One of my favorites is his insisting that parts manufacturers deliver their products to his plants in wooden crates of his design, which he then dismantled and used as floorboards in his cars.
Supply chain management has grown in sophistication and importance since Ford’s time. The quality movement, just-in-time manufacturing, corporate responsibility initiatives, enterprise-wide information systems, environmental impact analyses like life-cycle assessments, and growth in transparency and public access to information have all brought about major changes in supply change management. Now a new design revolution is about to create an even bigger change in supply chain thinking. The change will come both from new materials and products and from new manufacturing technologies.
Radical new materials and products (such as the ones we feature in the dMASS Insights newsletter) will themselves disrupt traditional supply chain relationships. For example, there are composite materials that exhibit behaviors with the potential to replace mechanical appliances, tools, and other machinery – even entire factories. There are materials that can be used to generate electricity by movement, temperature differences and solar energy conversion. Others have the ability to interfere with the growth of harmful bacteria, actively transfer heat or emit light with minimal energy subsidy. The cumulative effect of new materials and products will be shorter and simpler supply chains.
New manufacturing technologies will be at least as disruptive as the products themselves. Nano-scale manufacturing technologies such as Additive Layer Manufacturing (including 3D printing) and bio-manufacturing (the growing of products) stem from recent advances in the scientific understanding of how nature organizes itself at the most fundamental levels of matter and energy. Similarly, biomanufacturing stems from new discoveries in the fields of genetics and micro-organisms. The common thread among each of these technologies is a growing knowledge of nature’s tendency to self-organize, and an ability to leverage this knowledge.
Three-dimensional (3D)printing, in particular, has the potential to drastically cut resource demands, costs and dependence on resource-intensive supply chains, as well as pollution and waste. Advanced computer-aided design (CAD) systems bring design down to the level of individual molecules. The entire downstream supply chain for a 3D-printed product can be a set of printer cartridges containing different chemical elements. When laid down in precise proportions, the atoms arrange themselves into material structures with the desired characteristics. Printing can often be done in small shops, portable facilities, or even in the home. There is little or no need for high-temperature smelting in parts manufacturing, high-speed grinding or stamping that produces manufacturing scrap, or glues, adhesives, staples, rivets and other parts to hold separate pieces together.
Henry Ford’s tactic saved resources a century ago by creatively taking advantage of existing supply chain resources and harvesting value from waste. Nano- and bio-technologies will radically transform supply chain management in a new way. Business success will increasingly require understanding these technologies and taking advantage of the changes they will bring about.
What are your thoughts? Have you begun to experience supply chain changes due to commodity prices or supply problems, or due to the availability of new materials, products, or technologies?
Howard Brown is a noted entrepreneur and the founder of dMASS.net, an organization focused on helping businesses improve resource performance. For more than 20 years, he was CEO of the consultancy RPM Systems, Inc. (Resource Planning and Management), where he worked with companies such as International Paper, Mobil, BP, Duracell, Avery- Dennison, Whirlpool, SaraLee, and Wrigley, earning a worldwide reputation for developing practical strategies that merge environmental and business goals. To learn more about dMass, visit: http://www.dmass.net/wordpress/
Emerging Leaders Series: How WESCO Turned on the Savings with LEDs
Billy Grayson
For the past few months, I’ve had LEDs (light-emitting diodes) on the brain.
At WESCO, we sell a LOT of lighting, and have seen tremendous sales growth in more energy-efficient fluorescent bulbs, ballasts and fixtures.
There are a lot of factors driving this growth in fluorescent sales: Companies are looking to cut energy costs, and even without incentives an upgrade to T5 or T8 lighting from T12 or metal halide [1] often has a payback of three years or less. Companies are also looking to take advantage of state and federal incentives. In some areas, this can reduce the payback on a lighting upgrade from three to five years to 18 months.
Federal regulation is driving investment as well. In July 2012, most T12 technology will no longer be available (even if Congress does stop the 100-watt incandescent phaseout). Companies that do not upgrade their lighting may not be able to buy new bulbs by the end of the year.
So the business case for a fluorescent lighting upgrade is compelling, but with stories like Wired’s August 2011 cover feature on LED bulbs, stories like Wal-Mart, Denny’s and Starbucks investment in LEDs, and even some recent big WESCO LED projects (including streetlighting with Pacific Gas & Electric Co.), there are many wondering if they should make the jump to LEDs now, rather than make a short-term investment in a better fluorescent technology.
There really is no “right” answer in the debate over LEDs vs. high-efficiency fluorescents: The choice depends on a number of factors. Below are some of the things that are making LEDs look more and more attractive:
- The price of LEDs is coming down: Over the past two years, the price of many types of LEDs has come down significantly, more than 50 percent in many applications.
- LEDs are becoming more flexible: New entries to the market include LEDs that plug into existing ballasts, LEDs that provide easy upgrades as chip technology matures and LEDs that are “smarter,” with dimming and occupancy capabilities well beyond the traditional electronic ballast fluorescent.
- The price of fluorescents is going up: With recent spikes in the price of rare earth metals, the price of fluorescent bulbs rose more than 30 percent in 2011. Although the price has recently come down a little, it is possible that challenges in obtaining these materials could spike the price again.
- LEDs save a LOT: LED’s use less energy, last longer and require less maintenance than fluorescents.
- LEDs have a lighter footprint: Even outside of energy savings, LEDs are arguably better for the environment, as they require less materials to manufacture, ship and install, and they do not have the challenges associated with mercury disposal that fluorescents do.
- LEDs are much “cooler”: There’s a lot of new lighting options available with LEDs, and many of them are arguably more aesthetically pleasing than traditional fluorescents.
With all the arguments for LEDs, why would anyone make the shift from T12 to T8?
For WESCO’s internal lighting upgrades, it all came down to dollars and cents. For our portfolio, a switch to 25 and 28-watt T8s had an average payback after incentives of 1.9 years and a five-year return on investment (ROI) of 225 percent. For warehouse lighting, LED payback was slightly longer than five years.
What’s right for WESCO is not necessarily what’s best for other companies. We’ve recently completed LED lighting upgrades for companies ranging from utilities to food distributors to retail food chains. For these customers, the payback on LEDs was more compelling than a short-term move to fluorescents. Some of the factors for these customers included:
- Running their lights all the time: For companies ranging from food distributors to 24-hour mini-marts, LED investments can pay back faster than flourescents. Where a 40-hour-a-week facility may save $1,000 a year with fluorescents and $2,000 a year with LEDs, a 24/7 facility would save more than four times as much in annual electricity costs.
- Pricey power: WESCO’s LED business is strongest across the board in Hawaii. Why? $.25-$.40/kWh. When you pay that much for power, the deeper the energy savings the more compelling the business case.
- Long-term commitment: The federal government has become a strong customer for LEDs. With a 10-20-year investment horizon, LEDs make great business sense – even now most LED investments will outperform efficient fluorescents over periods longer than 10 years.
- Companies for whom image means a lot: A number of companies are willing to forego the short-term ROI of a fluorescent upgrade for the aesthetic and reputational benefits from a big LED investment. As I mentioned before, positive public relations and prettier store and restaurant lighting may trump straight payback and ROI calculations for some companies.
At WESCO, we’ve decided for the time being to put most of our investment in a fluorescent upgrade. But even in our portfolio there are places where LEDs make sense. We are upgrading parking lot lighting in a number of facilities to LED this year (the lifetime ROI on these investments beat our metal halide and HPS). We are also setting up some conference room and warehouse LED demonstration projects in Charlotte, North Carolina; Chicago; Los Angeles and Pittsburgh, Pa., artly to provide a showroom for our customers, and partly to act as “guinea pigs” for some of the cutting-edge technology being brought to market by Philips, CREE, and others.
Billy Grayson is the Director of Corporate Sustainability for WESCO Distribution, where works with both the marketing and operations teams to help the company “Go Green” – a program to reduce energy consumption and improve environmental performance and communicating WESCO’s energy and environmental achievements to customers, suppliers, and other stakeholders. Before joining WESCO, Mr. Grayson was a Senior Associate at ICF International, working with public and private sector clients on greenhouse gas mitigation, energy efficiency, and other environmental mitigation projects.
[1] For those not familiar with common lighting types, Philips has a good calculator to help you get started at http://applications.nam.lighting.philips.com/ecocalculator/
What’s the Prognosis for Hydrofracking?
Dania Nasser
Today we are kicking off a new series on the Green Tie, featuring the ‘Emerging Leaders’ within our membership. Dania Nasser is a student member of NAEM, pursuing a master’s degree in Environmental Management at Yale University.
In the wake of New York State Governor Andrew Cuomo’s decision to consider lifting the ban on hydrofracking, it seems like the term and the debate have gone mainstream.
As you probably know, hydrofracking (hydraulic fracturing) is a method by which natural gas stored in layers of rock is extracted through the use of chemicals, water and pressure to break through the rock and recover natural gas.
While several states allow the practice, it has become a lightning rod issue for many communities. There is serious concern that disturbing the layers of rock and sediment to recover natural gas can result in drinking water contamination. Currently, the Environmental Protection Agency is studying the general impacts of hydrofracking and looking to release a Federal report and possible guidelines in 2012.
Few things worth doing, however, pose zero risk. Risk should be monitored and tracked closely, but not automatically used as criteria for eliminating viable options.
I was recently discussing the issue of risk surrounding hydrofracking with a neurosurgeon friend, and it occurred to me the extent to which the practice might be compared with brain surgery. Take for example, a brain surgeon undertaking a patient suffering from an aneurysm. The source of the aneurysm is not always clear, and sometimes exploration for the source of the bleeding can cause more harm than good—but this is a major risk that doctors take. Doctors are able to take this risk because of all the risk mitigation that doctors take, such as years of practice and study, the latest equipment and time-tested procedures.
Hydrofracking poses a similar set of risks and obstacles. Just as with surgery, the risks must continue to be vetted and addressed. The same process is necessary to ensure proper practices and procedures set in place for hydrofracking.
If hydrofracking is increasingly seen as a viable option for recovering additional domestic energy, the concerns that have caused the controversy surrounding hydrofracking must be addressed. Areas that must be further addressed to ease anxiety surrounding hydrofracking include readying infrastructure and monitoring technologies, developing best practices, as well as working to carefully plan and manage the impacts of hydrofracking.
How do you weigh the risks of practices such as hydrofracking? How do you address the concerns internally as well as externally?
Dania Nasser is a student member of NAEM, completing a master’s degree in Environmental Management at Yale University. She is currently Director of Environmental Affairs at a New York law firm specializing in environmental and construction law. She is a member of NAEM’s Emerging Leaders group and the Board of the Manhattan Chamber of Commerce Green Finance Committee.
Tips for greening the workplace
Happy Earth Week! Below is the first of three videos featuring easy ways to minimize your environmental footprint from NAEM’s Green Tips Guide.
It’s never been easy being green
Stephen Evanoff
Conventional wisdom laments that today’s political atmosphere has become so polarized that the nation isn’t able to establish consensus-based national policy on contemporary environmental and conservation issues like we did in the good old days when both major political parties and the public saw eye-to-eye.
My recent reading of Timothy Egan’s, “The Big Burn – Teddy Roosevelt and the Fire That Saved America” reminded me that it has never been easy being green.
Egan, a Seattle-based, Pulitzer Prize-winning author, outdoorsman, and columnist for the New York Times, tells the story of the August 1910 wildfire that consumed an area the size of Connecticut. The fire swept through parts of Montana, Idaho, Washington and British Columbia in a matter of days, wiping out entire towns, and killing more than a hundred people.
Woven into the narrative of the events around the fire is the story of how President Theodore Roosevelt and Forest Service Chief Gifford Pinchot were able to establish vast national forests. As they put it, these forests should be for the use and enjoyment of all the people, rather than for exploitation by wealthy individuals and corporations, which had been the case until then. Most of us take the concept of the National Forests for granted. Yet Egan explains how radical the concept was at the time, and points out that there were many powerful forces aligned against Roosevelt and Pinchot.
It makes the reader wonder, how on earth Roosevelt and Pinchot did it. But, Egan shows us that Roosevelt and Pinchot had powerful forces of their own: their vision of what was best for the long-term, well-being of the nation, their energy and personal commitment, and their trust in the American people. The battle of conservation of our National Forests versus consumption by private industry continued throughout the twentieth century. As the twenty-first century emerged, conservation had ultimately prevailed due to reasons both economic and ideological.
I found the story inspiring and relevant to today’s environmental challenges, be they global, national, or organizational. When applied wisely, the combination of a clear and unselfish vision, hard work, and belief in the decency and wisdom of others can overcome significant resistance.
We’ve all fought uphill battles, albeit not on the epic scale of Roosevelt and Pinchot. I’d like to hear your inspiring stories. How have you overcome resistance within your organization to proposed EHS policies? How have you persuaded entrenched interests to support EHS initiatives with long-term benefit to your organization?
